# Tactic TA12: Measure Effectiveness * **Summary:** Measure effectiveness of incident, for use in planning future events * **Belongs to phase:** P04 | Tasks | | ----- | | [TK0028 evaluation](../tasks/TK0028.md) | | [TK0029 post-mortem](../tasks/TK0029.md) | | [TK0030 after-action analysis](../tasks/TK0030.md) | | [TK0042 OPSEC for TA12](../tasks/TK0042.md) | | Techniques | | ---------- | | [T0062 Behaviour changes](../techniques/T0062.md) | | [T0063 Message reach](../techniques/T0063.md) | | [T0064 Social media engagement](../techniques/T0064.md) | | Counters | Response types | | -------- | -------------- | | [C00140 "Bomb" link shorteners with lots of calls](../counters/C00140.md) | D3 Disrupt | | [C00148 Add random links to network graphs](../counters/C00148.md) | D4 Degrade | | [C00149 Poison the monitoring & evaluation data](../counters/C00149.md) | D4 Degrade | DO NOT EDIT ABOVE THIS LINE - PLEASE ADD NOTES BELOW