Counter C00149: Poison the monitoring & evaluation data

Summary:
Playbooks: Playbook 1: Distort TA demographics by posting irrelevant content, misleading demogaphic data, etc. Playbook 2: Work with the media platform to distort publicly available metrics. Can we work with Twitter to get crappy off-brand memes artificially bumped without needing to create fake accounts, etc.? Playbook 3: Use adtech to promote content inconsistent with TA demographics. If the adversary is reverse engineering a groups demographics by analyzing ads placed on the platform/group, by spamming ads for out-group stuff it may distort analysis of the group. Playbook 4: Distort Google Trends and other publicly available source of metrics using bots, cyborgs, adtech. Playbook 5: Distort TA emotional response to content/narratives.
Metatechnique: M008 - data pollution
Resources needed:
Belongs to tactic stage: TA12

Counters these Tactics

Counters these Techniques
T0020 Trial content

Seen in incidents

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