AMITT/techniques/T0015.md
Sara-Jayne Terp ca08d63fdb Updated the TA01 Strategic Planning counters
Team has been triaging counters using a github project.  These are the changes to TA01:

- Add C00220: develop a monitoring and intelligence plan
- C00159: change title
- Add C00221: run a disinformation red team, and design mitigation factors
- C00176: change title
- Merge C00055 into C00012
- Merge C00057 into C00010
- C0006: update notes
- C00153: change title
- C00017: change title
- Merge C00023 into C00027
- Merge C00025 and C00024, change title to "promote healthy narratives"
- Merge C00018 and C00019, change title to "reduce effect of division-enablers"
- C00026 - change title
- C00022 - change title
- Merge C00020 , C00174, C00157, change title to "create a healthier news environment"
- Merge C00007 into C00013, edit title
- Move C00008 to Degrade
- Merge C00033, C00054, C00061, C00049 into C00073
- C00016 - change title
- Delete C00001: Better models of info spread up the layers
- Delete C00004: Managing like a chronic disease
- Delete C00003: How can we safeguard against extremists using the tools that we will produce?
- Delete C00005: Policy: makers, terminology, elements: a) broad, b) specific

TA01 now contains techniques [6, 8, 10, 12, 13, 15, 16, 17, 19, 21, 22, 24, 26, 27, 73, 153, 159, 161, 170, 174, 176, 205, 220, 221]
2021-02-24 21:02:41 +00:00

1.4 KiB

Technique T0015: Create hashtag

  • Summary: Many incident-based campaigns will create a hashtag to promote their fabricated event (e.g. #ColumbianChemicals to promote a fake story about a chemical spill in Louisiana).

Creating a hashtag for an incident can have two important effects:

  1. Create a perception of reality around an event. Certainly only "real" events would be discussed in a hashtag. After all, the event has a name!
  2. Publicize the story more widely through trending lists and search behavior

Asset needed to direct/control/manage "conversation" connected to launching new incident/campaign with new hashtag for applicable social media sites ie: Twitter, LinkedIn)

  • Belongs to tactic stage: TA04
Incident Descriptions given for this incident
I00006 Columbian Chemicals Create and use hashtag
Counters Response types
C00012 Platform regulation D2 Deny
C00066 Co-opt a hashtag and drown it out (hijack it back) D3 Disrupt
C00070 Block access to platform. DDOS an attacker. D2 Deny
C00088 Poison pill recasting of message D4 Degrade
C00145 Pollute the data voids with wholesome content (Kittens! Babyshark!) D4 Degrade

DO NOT EDIT ABOVE THIS LINE - PLEASE ADD NOTES BELOW