Updated the TA06 Develop Content counters

These are the changes to TA06:
- Merge C00015 into C00092
- Add C00223: strengthen trust in social media platforms
- Merge C00088 onto C00084
- Merge C00079 onto C00078

actors/A001.md

@@ -9,7 +9,7 @@
 
 | Counters | Response types |
 | -------- | -------------- |
-| [C00015 Reputation scores for social media users](../counters/C00015.md) | D2 Deny |
+| [C00092 Reputation scores for social media influencers](../counters/C00092.md) | D7 Deter |
 | [C00160 find and train influencers](../counters/C00160.md) | D2 Deny |
 
 

actors/A007.md

@@ -10,7 +10,7 @@
 | Counters | Response types |
 | -------- | -------------- |
 | [C00008 Create shared fact-checking database](../counters/C00008.md) | D4 Degrade |
-| [C00014 Real-time updates to fact-checking database](../counters/C00014.md) | D2 Deny |
+| [C00014 Real-time updates to fact-checking database](../counters/C00014.md) | D4 Degrade |
 
 
 DO NOT EDIT ABOVE THIS LINE - PLEASE ADD NOTES BELOW

amitt_blue_framework.md

@@ -87,7 +87,7 @@
 <td><a href="counters/C00149.md">C00149 Poison the monitoring & evaluation data</a></td>
 </tr>
 <tr>
-<td><a href="counters/C00015.md">C00015 Reputation scores for social media users</a></td>
+<td><a href="counters/C00016.md">C00016 Censorship - not recommended</a></td>
 <td><a href="counters/C00031.md">C00031 Dilute the core narrative - create multiple permutations, target / amplify</a></td>
 <td><a href="counters/C00046.md">C00046 Marginalise and discredit extremist groups</a></td>
 <td><a href="counters/C00062.md">C00062 Free open library sources worldwide</a></td>
@@ -101,7 +101,7 @@
 <td> </td>
 </tr>
 <tr>
-<td><a href="counters/C00016.md">C00016 Censorship - not recommended</a></td>
+<td><a href="counters/C00017.md">C00017 Repair broken social connections</a></td>
 <td><a href="counters/C00060.md">C00060 Legal action against for-profit engagement factories</a></td>
 <td><a href="counters/C00048.md">C00048 Name and Shame Influencers</a></td>
 <td><a href="counters/C00162.md">C00162 collect data/map constellations of Russian“civil society”. Unravel/target the Potemkin villages</a></td>
@@ -115,12 +115,12 @@
 <td> </td>
 </tr>
 <tr>
-<td><a href="counters/C00017.md">C00017 Repair broken social connections</a></td>
+<td><a href="counters/C00019.md">C00019 Reduce effect of division-enablers</a></td>
 <td><a href="counters/C00070.md">C00070 Block access to disinformation resources</a></td>
 <td><a href="counters/C00051.md">C00051 Counter social engineering training</a></td>
 <td> </td>
 <td> </td>
-<td><a href="counters/C00077.md">C00077 Active defence: replay "develop people"</a></td>
+<td><a href="counters/C00078.md">C00078 Change Search Algorithms for Disinformation Content</a></td>
 <td><a href="counters/C00105.md">C00105 Buy more advertising than the adversary to shift influence and algorithms</a></td>
 <td><a href="counters/C00119.md">C00119 Engage payload and debunk. Provide link to facts. </a></td>
 <td><a href="counters/C00151.md">C00151 “fight in the light”</a></td>
@@ -129,12 +129,12 @@
 <td> </td>
 </tr>
 <tr>
-<td><a href="counters/C00019.md">C00019 Reduce effect of division-enablers</a></td>
-<td><a href="counters/C00164.md">C00164 compatriot policy</a></td>
+<td><a href="counters/C00021.md">C00021 Encourage in-person communication</a></td>
+<td><a href="counters/C00092.md">C00092 Reputation scores for social media influencers</a></td>
 <td><a href="counters/C00058.md">C00058 Report crowdfunder as violator</a></td>
 <td> </td>
 <td> </td>
-<td><a href="counters/C00078.md">C00078 Change Search Algorithms for Disinformation Content. More specifically, change image search algorithms for hate groups and extremists</a></td>
+<td><a href="counters/C00080.md">C00080 Create competing narrative</a></td>
 <td><a href="counters/C00106.md">C00106 Click-bait centrist content</a></td>
 <td><a href="counters/C00120.md">C00120 Open dialogue about design of platforms to produce different outcomes</a></td>
 <td><a href="counters/C00156.md">C00156 Better tell the U.S., NATO, and EU story.</a></td>
@@ -143,12 +143,12 @@
 <td> </td>
 </tr>
 <tr>
-<td><a href="counters/C00021.md">C00021 Encourage in-person communication</a></td>
-<td><a href="counters/C00207.md">C00207 Run a competing disinformation campaign - not recommended</a></td>
+<td><a href="counters/C00022.md">C00022 Innoculate. Positive campaign to promote feeling of safety</a></td>
+<td><a href="counters/C00164.md">C00164 compatriot policy</a></td>
 <td><a href="counters/C00067.md">C00067 Denigrate the recipient/ project (of online funding)</a></td>
 <td> </td>
 <td> </td>
-<td><a href="counters/C00079.md">C00079 Change search algorithms for hate and extremist queries to show content sympathetic to opposite side</a></td>
+<td><a href="counters/C00081.md">C00081 Highlight flooding and noise, and explain motivations</a></td>
 <td><a href="counters/C00107.md">C00107 Content moderation</a></td>
 <td><a href="counters/C00121.md">C00121 Tool transparency and literacy for channels people follow. </a></td>
 <td><a href="counters/C00158.md">C00158 Use training to build the resilience of at-risk populations.</a></td>
@@ -157,12 +157,12 @@
 <td> </td>
 </tr>
 <tr>
-<td><a href="counters/C00022.md">C00022 Innoculate. Positive campaign to promote feeling of safety</a></td>
-<td><a href="counters/C00222.md">C00222 Tabletop simulations</a></td>
-<td><a href="counters/C00155.md">C00155 Ban incident actors from funding sites</a></td>
+<td><a href="counters/C00024.md">C00024 Promote healthy narratives</a></td>
+<td><a href="counters/C00207.md">C00207 Run a competing disinformation campaign - not recommended</a></td>
+<td><a href="counters/C00077.md">C00077 Active defence: run TA03 "develop people” - not recommended</a></td>
 <td> </td>
 <td> </td>
-<td><a href="counters/C00080.md">C00080 Create competing narrative</a></td>
+<td><a href="counters/C00082.md">C00082 Ground truthing as automated response to pollution</a></td>
 <td><a href="counters/C00109.md">C00109 De-escalation</a></td>
 <td><a href="counters/C00154.md">C00154 Ask media not to report false information</a></td>
 <td><a href="counters/C00169.md">C00169 develop a creative content hub</a></td>
@@ -171,12 +171,12 @@
 <td> </td>
 </tr>
 <tr>
-<td><a href="counters/C00024.md">C00024 Promote healthy narratives</a></td>
-<td> </td>
-<td><a href="counters/C00160.md">C00160 find and train influencers</a></td>
+<td><a href="counters/C00026.md">C00026 Shore up democracy based messages</a></td>
+<td><a href="counters/C00222.md">C00222 Tabletop simulations</a></td>
+<td><a href="counters/C00093.md">C00093 Influencer code of conduct</a></td>
 <td> </td>
 <td> </td>
-<td><a href="counters/C00081.md">C00081 Discredit by pointing out the "noise" and informing public that "flooding" is a technique of disinformation campaigns; point out intended objective of "noise"</a></td>
+<td><a href="counters/C00084.md">C00084 Modify disinformation narratives, and rebroadcast them</a></td>
 <td><a href="counters/C00110.md">C00110 Monetize centrist SEO by subsidizing the difference in greater clicks towards extremist content</a></td>
 <td><a href="counters/C00188.md">C00188 Newsroom/Journalist training to counter SEO influence</a></td>
 <td><a href="counters/C00178.md">C00178 Fill information voids with non-disinformation content</a></td>
@@ -185,12 +185,12 @@
 <td> </td>
 </tr>
 <tr>
-<td><a href="counters/C00026.md">C00026 Shore up democracy based messages</a></td>
+<td><a href="counters/C00027.md">C00027 Create culture of civility</a></td>
 <td> </td>
-<td><a href="counters/C00189.md">C00189 Ensure that platforms are taking down flagged accounts</a></td>
+<td><a href="counters/C00155.md">C00155 Ban incident actors from funding sites</a></td>
 <td> </td>
 <td> </td>
-<td><a href="counters/C00082.md">C00082 Ground truthing as automated response to pollution</a></td>
+<td><a href="counters/C00085.md">C00085 Mute content</a></td>
 <td><a href="counters/C00111.md">C00111 Present sympathetic views of opposite side</a></td>
 <td><a href="counters/C00193.md">C00193 promotion of a “higher standard of journalism”</a></td>
 <td><a href="counters/C00182.md">C00182 malware detection/quarantine/deletion</a></td>
@@ -199,12 +199,12 @@
 <td> </td>
 </tr>
 <tr>
-<td><a href="counters/C00027.md">C00027 Create culture of civility</a></td>
+<td><a href="counters/C00073.md">C00073 Inoculate populations through media literacy training</a></td>
 <td> </td>
-<td><a href="counters/C00197.md">C00197 remove suspicious accounts</a></td>
+<td><a href="counters/C00160.md">C00160 find and train influencers</a></td>
 <td> </td>
 <td> </td>
-<td><a href="counters/C00084.md">C00084 Steal their truths</a></td>
+<td><a href="counters/C00086.md">C00086 Distract from noise with addictive content</a></td>
 <td><a href="counters/C00195.md">C00195 Redirect Method</a></td>
 <td><a href="counters/C00203.md">C00203 Stop offering press credentials to propaganda outlets</a></td>
 <td><a href="counters/C00184.md">C00184 Media exposure</a></td>
@@ -213,12 +213,12 @@
 <td> </td>
 </tr>
 <tr>
-<td><a href="counters/C00073.md">C00073 Inoculate populations through media literacy training</a></td>
+<td><a href="counters/C00096.md">C00096 Strengthen institutions that are always truth tellers</a></td>
+<td> </td>
+<td><a href="counters/C00189.md">C00189 Ensure that platforms are taking down flagged accounts</a></td>
 <td> </td>
 <td> </td>
-<td> </td>
-<td> </td>
-<td><a href="counters/C00085.md">C00085 Demuting content</a></td>
+<td><a href="counters/C00087.md">C00087 Make more noise than the disinformation</a></td>
 <td><a href="counters/C00196.md">C00196 Include the role of social media in the regulatory framework for media</a></td>
 <td><a href="counters/C00204.md">C00204 Strengthen local media</a></td>
 <td><a href="counters/C00190.md">C00190 open engagement with civil society</a></td>
@@ -227,12 +227,12 @@
 <td> </td>
 </tr>
 <tr>
-<td><a href="counters/C00096.md">C00096 Strengthen institutions that are always truth tellers</a></td>
+<td><a href="counters/C00153.md">C00153 Take pre-emptive action against actors' infrastructure</a></td>
+<td> </td>
+<td><a href="counters/C00197.md">C00197 remove suspicious accounts</a></td>
 <td> </td>
 <td> </td>
-<td> </td>
-<td> </td>
-<td><a href="counters/C00086.md">C00086 Distract from noise with addictive content</a></td>
+<td><a href="counters/C00091.md">C00091 Honeypot social community</a></td>
 <td><a href="counters/C00214.md">C00214 Create policy that makes social media police disinformation</a></td>
 <td> </td>
 <td><a href="counters/C00194.md">C00194 Provide an alternative to Russian information by expanding and improving local content.</a></td>
@@ -241,29 +241,15 @@
 <td> </td>
 </tr>
 <tr>
-<td><a href="counters/C00153.md">C00153 Take pre-emptive action against actors' infrastructure</a></td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td><a href="counters/C00087.md">C00087 Make more noise</a></td>
-<td><a href="counters/C00215.md">C00215 Use fraud legislation to clean up social media</a></td>
-<td> </td>
-<td><a href="counters/C00200.md">C00200 Respected figure (influencer) disavows misinfo</a></td>
-<td> </td>
-<td> </td>
-<td> </td>
-</tr>
-<tr>
 <td><a href="counters/C00159.md">C00159 Have a disinformation response plan</a></td>
 <td> </td>
 <td> </td>
 <td> </td>
 <td> </td>
-<td><a href="counters/C00088.md">C00088 Poison pill recasting of message</a></td>
-<td><a href="counters/C00217.md">C00217 Registries alert when large batches of newsy URLs get registered together</a></td>
+<td><a href="counters/C00094.md">C00094 Force full disclosure on corporate sponsor of research</a></td>
+<td><a href="counters/C00215.md">C00215 Use fraud legislation to clean up social media</a></td>
 <td> </td>
-<td><a href="counters/C00211.md">C00211 Use humorous counter-narratives</a></td>
+<td><a href="counters/C00200.md">C00200 Respected figure (influencer) disavows misinfo</a></td>
 <td> </td>
 <td> </td>
 <td> </td>
@@ -274,10 +260,10 @@
 <td> </td>
 <td> </td>
 <td> </td>
-<td><a href="counters/C00091.md">C00091 Honeypot social community</a></td>
+<td><a href="counters/C00142.md">C00142 Platform adds warning label and decision point when sharing content</a></td>
+<td><a href="counters/C00217.md">C00217 Registries alert when large batches of newsy URLs get registered together</a></td>
 <td> </td>
-<td> </td>
-<td><a href="counters/C00212.md">C00212 build public resilence by making civil society more vibrant</a></td>
+<td><a href="counters/C00211.md">C00211 Use humorous counter-narratives</a></td>
 <td> </td>
 <td> </td>
 <td> </td>
@@ -288,10 +274,10 @@
 <td> </td>
 <td> </td>
 <td> </td>
-<td><a href="counters/C00092.md">C00092 Establish a truth teller reputation score for influencers</a></td>
+<td><a href="counters/C00165.md">C00165 Limit access to alterable documents</a></td>
 <td> </td>
 <td> </td>
-<td><a href="counters/C00218.md">C00218 Censorship</a></td>
+<td><a href="counters/C00212.md">C00212 build public resilence by making civil society more vibrant</a></td>
 <td> </td>
 <td> </td>
 <td> </td>
@@ -302,10 +288,10 @@
 <td> </td>
 <td> </td>
 <td> </td>
-<td><a href="counters/C00093.md">C00093 Establish tailored code of conduct for individuals with many followers</a></td>
-<td> </td>
+<td><a href="counters/C00167.md">C00167 Deploy Information and Narrative-Building in Service of Statecraft</a></td>
 <td> </td>
 <td> </td>
+<td><a href="counters/C00218.md">C00218 Censorship</a></td>
 <td> </td>
 <td> </td>
 <td> </td>
@@ -316,62 +302,6 @@
 <td> </td>
 <td> </td>
 <td> </td>
-<td><a href="counters/C00094.md">C00094 Force full disclosure on corporate sponsor of research</a></td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
-</tr>
-<tr>
-<td><a href="counters/C00205.md">C00205 strong dialogue between the federal government and private sector to encourage better reporting</a></td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td><a href="counters/C00142.md">C00142 Platform adds warning label and decision point when sharing content</a></td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
-</tr>
-<tr>
-<td><a href="counters/C00220.md">C00220 Develop a monitoring and intelligence plan</a></td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td><a href="counters/C00165.md">C00165 Limit access to alterable documents</a></td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
-</tr>
-<tr>
-<td><a href="counters/C00221.md">C00221 Run a disinformation red team, and design mitigation factors</a></td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td><a href="counters/C00167.md">C00167 Deploy Information and Narrative-Building in Service of Statecraft</a></td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
-</tr>
-<tr>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
-<td> </td>
 <td><a href="counters/C00171.md">C00171 social media content take-downs</a></td>
 <td> </td>
 <td> </td>
@@ -381,7 +311,7 @@
 <td> </td>
 </tr>
 <tr>
-<td> </td>
+<td><a href="counters/C00205.md">C00205 strong dialogue between the federal government and private sector to encourage better reporting</a></td>
 <td> </td>
 <td> </td>
 <td> </td>
@@ -395,7 +325,7 @@
 <td> </td>
 </tr>
 <tr>
-<td> </td>
+<td><a href="counters/C00220.md">C00220 Develop a monitoring and intelligence plan</a></td>
 <td> </td>
 <td> </td>
 <td> </td>
@@ -409,7 +339,7 @@
 <td> </td>
 </tr>
 <tr>
-<td> </td>
+<td><a href="counters/C00221.md">C00221 Run a disinformation red team, and design mitigation factors</a></td>
 <td> </td>
 <td> </td>
 <td> </td>
@@ -423,12 +353,12 @@
 <td> </td>
 </tr>
 <tr>
+<td><a href="counters/C00223.md">C00223 Strengthen Trust in social media platforms</a></td>
 <td> </td>
 <td> </td>
 <td> </td>
 <td> </td>
-<td> </td>
-<td><a href="counters/C00219.md">C00219 Add metadata to content - out of the control of the adversary</a></td>
+<td><a href="counters/C00219.md">C00219 Add metadata to content that’s out of the control of disinformation creators</a></td>
 <td> </td>
 <td> </td>
 <td> </td>

counters/C00077.md

@@ -1,4 +1,4 @@
-# Counter C00077: Active defence: replay "develop people"
+# Counter C00077: Active defence: run TA03 "develop people” - not recommended
 
 * **Summary**: 
 
@@ -8,7 +8,7 @@
 
 * **Resources needed:** 
 
-* **Belongs to tactic stage**: TA06
+* **Belongs to tactic stage**: TA03
 
 
 | Counters these Tactics |

counters/C00078.md

@@ -1,6 +1,6 @@
-# Counter C00078: Change Search Algorithms for Disinformation Content. More specifically, change image search algorithms for hate groups and extremists
+# Counter C00078: Change Search Algorithms for Disinformation Content
 
-* **Summary**: Note: Suggest a more generic technique since this applies to non-image content and to non-hate groups.
+* **Summary**: Includes “change image search algorithms for hate groups and extremists” and “Change search algorithms for hate and extremist queries to show content sympathetic to opposite side”
 
 * **Playbooks**: 
 
@@ -19,6 +19,7 @@
 | Counters these Techniques |
 | ------------------------- |
 | [T0046 Search Engine Optimization](../techniques/T0046.md) |
+| [T0021 Memes](../techniques/T0021.md) |
 
 
 

counters/C00080.md

@@ -1,6 +1,6 @@
 # Counter C00080: Create competing narrative
 
-* **Summary**: 
+* **Summary**: Could also be degrade
 
 * **Playbooks**: 
 

counters/C00081.md

@@ -1,6 +1,6 @@
-# Counter C00081: Discredit by pointing out the "noise" and informing public that "flooding" is a technique of disinformation campaigns; point out intended objective of "noise"
+# Counter C00081: Highlight flooding and noise, and explain motivations
 
-* **Summary**: 
+* **Summary**: Discredit by pointing out the "noise" and informing public that "flooding" is a technique of disinformation campaigns; point out intended objective of "noise"
 
 * **Playbooks**: 
 

counters/C00082.md

@@ -1,6 +1,6 @@
 # Counter C00082: Ground truthing as automated response to pollution
 
-* **Summary**: 
+* **Summary**: e.g. RealityTeam work that adds clear information to spaces with disinformation in.  Also inoculation.
 
 * **Playbooks**: 
 

counters/C00084.md

@@ -1,6 +1,6 @@
-# Counter C00084: Steal their truths
+# Counter C00084: Modify disinformation narratives, and rebroadcast them
 
-* **Summary**: Try technique T0003. 
+* **Summary**: Includes “poison pill recasting of message” and “steal their truths”.  Many techniques involve promotion which could be manipulated. For example, online fundings or rallies could be advertised, through compromised or fake channels, as being associated with "far-up/down/left/right" actors. "Long Game" narratives could be subjected in a similar way with negative connotations.  Can also replay technique T0003. 
 
 * **Playbooks**: 
 
@@ -18,6 +18,12 @@
 
 | Counters these Techniques |
 | ------------------------- |
+| [T0002 Facilitate State Propaganda](../techniques/T0002.md) |
+| [T0006 Create Master Narratives](../techniques/T0006.md) |
+| [T0015 Create hashtag](../techniques/T0015.md) |
+| [T0017 Promote online funding](../techniques/T0017.md) |
+| [T0057 Organise remote rallies and events](../techniques/T0057.md) |
+| [T0059 Play the long game](../techniques/T0059.md) |
 
 
 

counters/C00085.md

@@ -1,12 +1,8 @@
-# Counter C00085: Demuting content
+# Counter C00085: Mute content
 
-* **Summary**: Unsure. My interpretation is that disinformation campaigns can be disrupted by archiving their contents online, for intelligence analysis and public transparency.
+* **Summary**: Rate-limit disinformation content.  Reduces its effects, whilst not running afoul of censorship concerns.
 
-In some phases, contents would be archives of websites, social media profiles, media and copies of published advertisements.
-
-In others, content would be archives of comments attributed to bad actors, as well as anonymized metadata about users who interacted with them and analysis of the effect.
-
-Having these tagged and shamed for as associated by bad actors would be beneficial for public vigilance.
+Online archives of content (archives of websites, social media profiles, media, copies of published advertisements; or archives of comments attributed to bad actors, as well as anonymized metadata about users who interacted with them and analysis of the effect) is useful for intelligence analysis and public transparency, but will need similar muting or tagging/ shaming as associated with bad actors.
 
 * **Playbooks**: 
 

counters/C00087.md

@@ -1,6 +1,6 @@
-# Counter C00087: Make more noise
+# Counter C00087: Make more noise than the disinformation
 
-* **Summary**: Recommend Removal: I see "Make More Noise" as similar to "Do everything in AMITT, better than the adversary". It is not a counter in itself but rather an adversarial attack tool that can be used for blue team narratives.
+* **Summary**: Examples: kPop stans, #proudboys takeover by LGBT community
 
 * **Playbooks**: 
 

counters/C00091.md

@@ -1,6 +1,6 @@
 # Counter C00091: Honeypot social community
 
-* **Summary**: 
+* **Summary**: Set honeypots, e.g. communities, in networks likely to be used for disinformation. 
 
 * **Playbooks**: 
 

counters/C00092.md

@@ -1,14 +1,14 @@
-# Counter C00092: Establish a truth teller reputation score for influencers
+# Counter C00092: Reputation scores for social media influencers
 
-* **Summary**: individuals with many followers
+* **Summary**: Includes "Establish a truth teller reputation score for influencers” and “Reputation scores for social media users”.  Influencers are individuals or accounts with many followers. 
 
 * **Playbooks**: 
 
 * **Metatechnique**: M006 - scoring
 
-* **Resources needed:** 
+* **Resources needed:** R001 - datastreams
 
-* **Belongs to tactic stage**: TA06
+* **Belongs to tactic stage**: TA02
 
 
 | Counters these Tactics |

counters/C00093.md

@@ -1,6 +1,6 @@
-# Counter C00093: Establish tailored code of conduct for individuals with many followers
+# Counter C00093: Influencer code of conduct
 
-* **Summary**: 
+* **Summary**: Establish tailored code of conduct for individuals with many followers.  Can be platform code of conduct; can also be community code, e.g. the Pro-Truth Pledge. 
 
 * **Playbooks**: 
 
@@ -8,7 +8,7 @@
 
 * **Resources needed:** 
 
-* **Belongs to tactic stage**: TA06
+* **Belongs to tactic stage**: TA03
 
 
 | Counters these Tactics |

counters/C00094.md

@@ -1,6 +1,6 @@
 # Counter C00094: Force full disclosure on corporate sponsor of research
 
-* **Summary**: 
+* **Summary**: Accountability move: make sure research is published with its funding sources. 
 
 * **Playbooks**: 
 

counters/C00202.md

@@ -1,6 +1,6 @@
 # Counter C00202: Set data 'honeytraps'
 
-* **Summary**: NB Macron election team modified docs to spike a hack and leak. 
+* **Summary**: Set honeytraps in content likely to be accessed for disinformation.   NB Macron election team modified docs to spike a hack and leak. 
 
 * **Playbooks**: 
 

counters/C00219.md

@@ -1,6 +1,6 @@
-# Counter C00219: Add metadata to content - out of the control of the adversary
+# Counter C00219: Add metadata to content that’s out of the control of disinformation creators
 
-* **Summary**: 
+* **Summary**: Steganography. Adding date, signatures etc to stop issue of photo relabelling etc. 
 
 * **Playbooks**: Add date and source to images
 

counters/C00223.md

@@ -0,0 +1,28 @@
+# Counter C00223: Strengthen Trust in social media platforms
+
+* **Summary**: 
+
+* **Playbooks**: 
+
+* **Metatechnique**: M001 - resilience
+
+* **Resources needed:** 
+
+* **Belongs to tactic stage**: TA01
+
+
+| Counters these Tactics |
+| ---------------------- |
+
+
+
+| Counters these Techniques |
+| ------------------------- |
+
+
+
+| Seen in incidents |
+| ----------------- |
+
+
+DO NOT EDIT ABOVE THIS LINE - PLEASE ADD NOTES BELOW

counters_index.md

@@ -71,15 +71,7 @@
 <td>existing examples at Buzzfeed and Fema, especially during disasters</td>
 <td>M006 - scoring</td>
 <td>TA06 Develop Content</td>
-<td>D2 Deny</td>
-</tr>
-<tr>
-<td><a href="counters/C00015.md">C00015</a></td>
-<td>Reputation scores for social media users</td>
-<td></td>
-<td>M006 - scoring</td>
-<td>TA01 Strategic Planning</td>
-<td>D2 Deny</td>
+<td>D4 Degrade</td>
 </tr>
 <tr>
 <td><a href="counters/C00016.md">C00016</a></td>
@@ -406,24 +398,16 @@ T0046 - Search Engine Optimization: Sub-optimal website performance affect its s
 </tr>
 <tr>
 <td><a href="counters/C00077.md">C00077</a></td>
-<td>Active defence: replay "develop people"</td>
+<td>Active defence: run TA03 "develop people” - not recommended</td>
 <td></td>
 <td>M013 - targeting</td>
-<td>TA06 Develop Content</td>
+<td>TA03 Develop People</td>
 <td>D3 Disrupt</td>
 </tr>
 <tr>
 <td><a href="counters/C00078.md">C00078</a></td>
-<td>Change Search Algorithms for Disinformation Content. More specifically, change image search algorithms for hate groups and extremists</td>
-<td>Note: Suggest a more generic technique since this applies to non-image content and to non-hate groups.</td>
-<td>M002 - diversion</td>
-<td>TA06 Develop Content</td>
-<td>D3 Disrupt</td>
-</tr>
-<tr>
-<td><a href="counters/C00079.md">C00079</a></td>
-<td>Change search algorithms for hate and extremist queries to show content sympathetic to opposite side</td>
-<td></td>
+<td>Change Search Algorithms for Disinformation Content</td>
+<td>Includes “change image search algorithms for hate groups and extremists” and “Change search algorithms for hate and extremist queries to show content sympathetic to opposite side”</td>
 <td>M002 - diversion</td>
 <td>TA06 Develop Content</td>
 <td>D3 Disrupt</td>
@@ -431,15 +415,15 @@ T0046 - Search Engine Optimization: Sub-optimal website performance affect its s
 <tr>
 <td><a href="counters/C00080.md">C00080</a></td>
 <td>Create competing narrative</td>
-<td></td>
+<td>Could also be degrade</td>
 <td>M002 - diversion</td>
 <td>TA06 Develop Content</td>
 <td>D3 Disrupt</td>
 </tr>
 <tr>
 <td><a href="counters/C00081.md">C00081</a></td>
+<td>Highlight flooding and noise, and explain motivations</td>
 <td>Discredit by pointing out the "noise" and informing public that "flooding" is a technique of disinformation campaigns; point out intended objective of "noise"</td>
-<td></td>
 <td>M003 - daylight</td>
 <td>TA06 Develop Content</td>
 <td>D3 Disrupt</td>
@@ -447,32 +431,28 @@ T0046 - Search Engine Optimization: Sub-optimal website performance affect its s
 <tr>
 <td><a href="counters/C00082.md">C00082</a></td>
 <td>Ground truthing as automated response to pollution</td>
-<td></td>
+<td>e.g. RealityTeam work that adds clear information to spaces with disinformation in.  Also inoculation.</td>
 <td>M010 - countermessaging</td>
 <td>TA06 Develop Content</td>
 <td>D3 Disrupt</td>
 </tr>
 <tr>
 <td><a href="counters/C00084.md">C00084</a></td>
-<td>Steal their truths</td>
-<td>Try technique T0003. </td>
+<td>Modify disinformation narratives, and rebroadcast them</td>
+<td>Includes “poison pill recasting of message” and “steal their truths”.  Many techniques involve promotion which could be manipulated. For example, online fundings or rallies could be advertised, through compromised or fake channels, as being associated with "far-up/down/left/right" actors. "Long Game" narratives could be subjected in a similar way with negative connotations.  Can also replay technique T0003. </td>
 <td>M002 - diversion</td>
 <td>TA06 Develop Content</td>
 <td>D3 Disrupt</td>
 </tr>
 <tr>
 <td><a href="counters/C00085.md">C00085</a></td>
-<td>Demuting content</td>
-<td>Unsure. My interpretation is that disinformation campaigns can be disrupted by archiving their contents online, for intelligence analysis and public transparency.
+<td>Mute content</td>
+<td>Rate-limit disinformation content.  Reduces its effects, whilst not running afoul of censorship concerns.
 
-In some phases, contents would be archives of websites, social media profiles, media and copies of published advertisements.
-
-In others, content would be archives of comments attributed to bad actors, as well as anonymized metadata about users who interacted with them and analysis of the effect.
-
-Having these tagged and shamed for as associated by bad actors would be beneficial for public vigilance.</td>
+Online archives of content (archives of websites, social media profiles, media, copies of published advertisements; or archives of comments attributed to bad actors, as well as anonymized metadata about users who interacted with them and analysis of the effect) is useful for intelligence analysis and public transparency, but will need similar muting or tagging/ shaming as associated with bad actors.</td>
 <td>M003 - daylight</td>
 <td>TA06 Develop Content</td>
-<td>D4 Degrade</td>
+<td>D3 Disrupt</td>
 </tr>
 <tr>
 <td><a href="counters/C00086.md">C00086</a></td>
@@ -486,21 +466,13 @@ Note: This sounds eerlily like many Reddit communities where the most upvoted co
 </tr>
 <tr>
 <td><a href="counters/C00087.md">C00087</a></td>
-<td>Make more noise</td>
-<td>Recommend Removal: I see "Make More Noise" as similar to "Do everything in AMITT, better than the adversary". It is not a counter in itself but rather an adversarial attack tool that can be used for blue team narratives.</td>
+<td>Make more noise than the disinformation</td>
+<td>Examples: kPop stans, #proudboys takeover by LGBT community</td>
 <td>M009 - dilution</td>
 <td>TA06 Develop Content</td>
 <td>D4 Degrade</td>
 </tr>
 <tr>
-<td><a href="counters/C00088.md">C00088</a></td>
-<td>Poison pill recasting of message</td>
-<td>Unsure how to interpret. The techniques listed all involve some amount of promotion which could be manipulated. For example, online fundings or rallies could be advertised, through compromised or fake channels, as being associated with "far-up/down/left/right" actors. "Long Game" narratives could be subjected in a similar way with negative connotations.</td>
-<td>M002 - diversion</td>
-<td>TA06 Develop Content</td>
-<td>D4 Degrade</td>
-</tr>
-<tr>
 <td><a href="counters/C00089.md">C00089</a></td>
 <td>Throttle number of forwards</td>
 <td></td>
@@ -519,34 +491,34 @@ Note: This sounds eerlily like many Reddit communities where the most upvoted co
 <tr>
 <td><a href="counters/C00091.md">C00091</a></td>
 <td>Honeypot social community</td>
-<td></td>
+<td>Set honeypots, e.g. communities, in networks likely to be used for disinformation. </td>
 <td>M002 - diversion</td>
 <td>TA06 Develop Content</td>
 <td>D5 Deceive</td>
 </tr>
 <tr>
 <td><a href="counters/C00092.md">C00092</a></td>
-<td>Establish a truth teller reputation score for influencers</td>
-<td>individuals with many followers</td>
+<td>Reputation scores for social media influencers</td>
+<td>Includes "Establish a truth teller reputation score for influencers” and “Reputation scores for social media users”.  Influencers are individuals or accounts with many followers. </td>
 <td>M006 - scoring</td>
-<td>TA06 Develop Content</td>
+<td>TA02 Objective Planning</td>
 <td>D7 Deter</td>
 </tr>
 <tr>
 <td><a href="counters/C00093.md">C00093</a></td>
-<td>Establish tailored code of conduct for individuals with many followers</td>
-<td></td>
+<td>Influencer code of conduct</td>
+<td>Establish tailored code of conduct for individuals with many followers.  Can be platform code of conduct; can also be community code, e.g. the Pro-Truth Pledge. </td>
 <td>M001 - resilience</td>
-<td>TA06 Develop Content</td>
+<td>TA03 Develop People</td>
 <td>D7 Deter</td>
 </tr>
 <tr>
 <td><a href="counters/C00094.md">C00094</a></td>
 <td>Force full disclosure on corporate sponsor of research</td>
-<td></td>
+<td>Accountability move: make sure research is published with its funding sources. </td>
 <td>M003 - daylight</td>
 <td>TA06 Develop Content</td>
-<td>D7 Deter</td>
+<td>D4 Degrade</td>
 </tr>
 <tr>
 <td><a href="counters/C00096.md">C00096</a></td>
@@ -1175,7 +1147,7 @@ Note: This sounds eerlily like many Reddit communities where the most upvoted co
 <tr>
 <td><a href="counters/C00202.md">C00202</a></td>
 <td>Set data 'honeytraps'</td>
-<td>NB Macron election team modified docs to spike a hack and leak. </td>
+<td>Set honeytraps in content likely to be accessed for disinformation.   NB Macron election team modified docs to spike a hack and leak. </td>
 <td>M002 - diversion</td>
 <td>TA06 Develop Content</td>
 <td>D2 Deny</td>
@@ -1278,11 +1250,11 @@ Note: This sounds eerlily like many Reddit communities where the most upvoted co
 </tr>
 <tr>
 <td><a href="counters/C00219.md">C00219</a></td>
-<td>Add metadata to content - out of the control of the adversary</td>
-<td></td>
+<td>Add metadata to content that’s out of the control of disinformation creators</td>
+<td>Steganography. Adding date, signatures etc to stop issue of photo relabelling etc. </td>
 <td>M003 - daylight</td>
 <td>TA06 Develop Content</td>
-<td>D3 Disrupt</td>
+<td>D4 Degrade</td>
 </tr>
 <tr>
 <td><a href="counters/C00220.md">C00220</a></td>
@@ -1308,4 +1280,12 @@ Note: This sounds eerlily like many Reddit communities where the most upvoted co
 <td>TA02 Objective Planning</td>
 <td>D3 Disrupt</td>
 </tr>
+<tr>
+<td><a href="counters/C00223.md">C00223</a></td>
+<td>Strengthen Trust in social media platforms</td>
+<td></td>
+<td>M001 - resilience</td>
+<td>TA01 Strategic Planning</td>
+<td>D3 Disrupt</td>
+</tr>
 </table>

generated_csvs/counters_tactics_table.csv

@@ -5,28 +5,23 @@ C00008,C00011,C00036,C00052,C00066,C00032,C00098,C00113,C00122,C00130,C00133,C00
 C00010,C00028,C00040,C00053,C00216,C00071,C00099,C00114,C00123,,C00135,C00147
 C00012,C00029,C00042,C00056,,C00072,C00100,C00115,C00124,,C00136,C00148
 C00013,C00030,C00044,C00059,,C00074,C00101,C00116,C00125,,C00137,C00149
-C00015,C00031,C00046,C00062,,C00075,C00102,C00117,C00126,,C00138,
-C00016,C00060,C00048,C00162,,C00076,C00103,C00118,C00128,,C00139,
-C00017,C00070,C00051,,,C00077,C00105,C00119,C00151,,C00143,
-C00019,C00164,C00058,,,C00078,C00106,C00120,C00156,,C00144,
-C00021,C00207,C00067,,,C00079,C00107,C00121,C00158,,C00145,
-C00022,C00222,C00155,,,C00080,C00109,C00154,C00169,,,
-C00024,,C00160,,,C00081,C00110,C00188,C00178,,,
-C00026,,C00189,,,C00082,C00111,C00193,C00182,,,
-C00027,,C00197,,,C00084,C00195,C00203,C00184,,,
-C00073,,,,,C00085,C00196,C00204,C00190,,,
-C00096,,,,,C00086,C00214,,C00194,,,
-C00153,,,,,C00087,C00215,,C00200,,,
-C00159,,,,,C00088,C00217,,C00211,,,
-C00161,,,,,C00091,,,C00212,,,
-C00170,,,,,C00092,,,C00218,,,
-C00174,,,,,C00093,,,,,,
-C00176,,,,,C00094,,,,,,
-C00205,,,,,C00142,,,,,,
-C00220,,,,,C00165,,,,,,
-C00221,,,,,C00167,,,,,,
-,,,,,C00171,,,,,,
-,,,,,C00172,,,,,,
-,,,,,C00202,,,,,,
-,,,,,C00210,,,,,,
-,,,,,C00219,,,,,,
+C00016,C00031,C00046,C00062,,C00075,C00102,C00117,C00126,,C00138,
+C00017,C00060,C00048,C00162,,C00076,C00103,C00118,C00128,,C00139,
+C00019,C00070,C00051,,,C00078,C00105,C00119,C00151,,C00143,
+C00021,C00092,C00058,,,C00080,C00106,C00120,C00156,,C00144,
+C00022,C00164,C00067,,,C00081,C00107,C00121,C00158,,C00145,
+C00024,C00207,C00077,,,C00082,C00109,C00154,C00169,,,
+C00026,C00222,C00093,,,C00084,C00110,C00188,C00178,,,
+C00027,,C00155,,,C00085,C00111,C00193,C00182,,,
+C00073,,C00160,,,C00086,C00195,C00203,C00184,,,
+C00096,,C00189,,,C00087,C00196,C00204,C00190,,,
+C00153,,C00197,,,C00091,C00214,,C00194,,,
+C00159,,,,,C00094,C00215,,C00200,,,
+C00161,,,,,C00142,C00217,,C00211,,,
+C00170,,,,,C00165,,,C00212,,,
+C00174,,,,,C00167,,,C00218,,,
+C00176,,,,,C00171,,,,,,
+C00205,,,,,C00172,,,,,,
+C00220,,,,,C00202,,,,,,
+C00221,,,,,C00210,,,,,,
+C00223,,,,,C00219,,,,,,

metatechniques/M001.md

@@ -18,13 +18,14 @@
 | [C00190 open engagement with civil society](../counters/C00190.md) | D3 Disrupt |
 | [C00193 promotion of a “higher standard of journalism”](../counters/C00193.md) | D3 Disrupt |
 | [C00212 build public resilence by making civil society more vibrant](../counters/C00212.md) | D3 Disrupt |
+| [C00223 Strengthen Trust in social media platforms](../counters/C00223.md) | D3 Disrupt |
 | [C00021 Encourage in-person communication](../counters/C00021.md) | D4 Degrade |
 | [C00022 Innoculate. Positive campaign to promote feeling of safety](../counters/C00022.md) | D4 Degrade |
 | [C00024 Promote healthy narratives](../counters/C00024.md) | D4 Degrade |
 | [C00111 Present sympathetic views of opposite side](../counters/C00111.md) | D4 Degrade |
 | [C00158 Use training to build the resilience of at-risk populations.](../counters/C00158.md) | D4 Degrade |
 | [C00027 Create culture of civility](../counters/C00027.md) | D7 Deter |
-| [C00093 Establish tailored code of conduct for individuals with many followers](../counters/C00093.md) | D7 Deter |
+| [C00093 Influencer code of conduct](../counters/C00093.md) | D7 Deter |
 | [C00121 Tool transparency and literacy for channels people follow. ](../counters/C00121.md) | D7 Deter |
 | [C00130 Mentorship: elders, youth, credit. Learn vicariously.](../counters/C00130.md) | D7 Deter |
 

metatechniques/M002.md

@@ -10,15 +10,13 @@
 | [C00029 Create fake website to issue counter narrative and counter narrative through physical merchandise](../counters/C00029.md) | D3 Disrupt |
 | [C00030 Develop a compelling counter narrative (truth based)](../counters/C00030.md) | D3 Disrupt |
 | [C00032 Hijack content and link to truth- based info](../counters/C00032.md) | D3 Disrupt |
-| [C00078 Change Search Algorithms for Disinformation Content. More specifically, change image search algorithms for hate groups and extremists](../counters/C00078.md) | D3 Disrupt |
-| [C00079 Change search algorithms for hate and extremist queries to show content sympathetic to opposite side](../counters/C00079.md) | D3 Disrupt |
+| [C00078 Change Search Algorithms for Disinformation Content](../counters/C00078.md) | D3 Disrupt |
 | [C00080 Create competing narrative](../counters/C00080.md) | D3 Disrupt |
-| [C00084 Steal their truths](../counters/C00084.md) | D3 Disrupt |
+| [C00084 Modify disinformation narratives, and rebroadcast them](../counters/C00084.md) | D3 Disrupt |
 | [C00100 Hashtag jacking](../counters/C00100.md) | D3 Disrupt |
 | [C00106 Click-bait centrist content](../counters/C00106.md) | D3 Disrupt |
 | [C00194 Provide an alternative to Russian information by expanding and improving local content.](../counters/C00194.md) | D3 Disrupt |
 | [C00086 Distract from noise with addictive content](../counters/C00086.md) | D4 Degrade |
-| [C00088 Poison pill recasting of message](../counters/C00088.md) | D4 Degrade |
 | [C00090 Fake engagement system](../counters/C00090.md) | D5 Deceive |
 | [C00091 Honeypot social community](../counters/C00091.md) | D5 Deceive |
 | [C00103 Create a bot that engages / distract trolls](../counters/C00103.md) | D5 Deceive |

metatechniques/M003.md

@@ -10,15 +10,15 @@
 | [C00116 Provide proof of involvement](../counters/C00116.md) | D2 Deny |
 | [C00217 Registries alert when large batches of newsy URLs get registered together](../counters/C00217.md) | D2 Deny |
 | [C00019 Reduce effect of division-enablers](../counters/C00019.md) | D3 Disrupt |
-| [C00081 Discredit by pointing out the "noise" and informing public that "flooding" is a technique of disinformation campaigns; point out intended objective of "noise"](../counters/C00081.md) | D3 Disrupt |
+| [C00081 Highlight flooding and noise, and explain motivations](../counters/C00081.md) | D3 Disrupt |
+| [C00085 Mute content](../counters/C00085.md) | D3 Disrupt |
 | [C00126 Social media amber alert](../counters/C00126.md) | D3 Disrupt |
 | [C00151 “fight in the light”](../counters/C00151.md) | D3 Disrupt |
-| [C00219 Add metadata to content - out of the control of the adversary](../counters/C00219.md) | D3 Disrupt |
-| [C00085 Demuting content](../counters/C00085.md) | D4 Degrade |
+| [C00094 Force full disclosure on corporate sponsor of research](../counters/C00094.md) | D4 Degrade |
 | [C00184 Media exposure](../counters/C00184.md) | D4 Degrade |
+| [C00219 Add metadata to content that’s out of the control of disinformation creators](../counters/C00219.md) | D4 Degrade |
 | [C00189 Ensure that platforms are taking down flagged accounts](../counters/C00189.md) | D6 Destroy |
 | [C00048 Name and Shame Influencers](../counters/C00048.md) | D7 Deter |
-| [C00094 Force full disclosure on corporate sponsor of research](../counters/C00094.md) | D7 Deter |
 
 
 

metatechniques/M006.md

@@ -6,11 +6,10 @@
 | Counters | Response types |
 | -------- | -------------- |
 | [C00013 Rating framework for news](../counters/C00013.md) | D2 Deny |
-| [C00014 Real-time updates to fact-checking database](../counters/C00014.md) | D2 Deny |
-| [C00015 Reputation scores for social media users](../counters/C00015.md) | D2 Deny |
 | [C00107 Content moderation](../counters/C00107.md) | D2 Deny |
 | [C00008 Create shared fact-checking database](../counters/C00008.md) | D4 Degrade |
-| [C00092 Establish a truth teller reputation score for influencers](../counters/C00092.md) | D7 Deter |
+| [C00014 Real-time updates to fact-checking database](../counters/C00014.md) | D4 Degrade |
+| [C00092 Reputation scores for social media influencers](../counters/C00092.md) | D7 Deter |
 | [C00096 Strengthen institutions that are always truth tellers](../counters/C00096.md) | D7 Deter |
 
 

metatechniques/M009.md

@@ -10,7 +10,7 @@
 | [C00105 Buy more advertising than the adversary to shift influence and algorithms](../counters/C00105.md) | D3 Disrupt |
 | [C00128 Create friction by marking content with ridicule or other "decelerants"](../counters/C00128.md) | D3 Disrupt |
 | [C00178 Fill information voids with non-disinformation content](../counters/C00178.md) | D3 Disrupt |
-| [C00087 Make more noise](../counters/C00087.md) | D4 Degrade |
+| [C00087 Make more noise than the disinformation](../counters/C00087.md) | D4 Degrade |
 
 
 

metatechniques/M013.md

@@ -8,7 +8,7 @@
 | [C00036 Infiltrate the in-group to discredit leaders (divide)](../counters/C00036.md) | D2 Deny |
 | [C00060 Legal action against for-profit engagement factories](../counters/C00060.md) | D3 Disrupt |
 | [C00067 Denigrate the recipient/ project (of online funding)](../counters/C00067.md) | D3 Disrupt |
-| [C00077 Active defence: replay "develop people"](../counters/C00077.md) | D3 Disrupt |
+| [C00077 Active defence: run TA03 "develop people” - not recommended](../counters/C00077.md) | D3 Disrupt |
 | [C00153 Take pre-emptive action against actors' infrastructure](../counters/C00153.md) | D3 Disrupt |
 | [C00162 collect data/map constellations of Russian“civil society”. Unravel/target the Potemkin villages](../counters/C00162.md) | D3 Disrupt |
 | [C00164 compatriot policy](../counters/C00164.md) | D3 Disrupt |

metatechniques_by_responsetype_table.md

@@ -12,31 +12,31 @@
 <td>TOTALS</td></tr><tr>
 <td><a href="../metatechniques/M001.md">M001 resilience</a></td>
 <td>7</td>
-<td>6</td>
+<td>7</td>
 <td>5</td>
 <td>0</td>
 <td>0</td>
 <td>4</td>
-<td>22</td>
+<td>23</td>
 </tr>
 <tr>
 <td><a href="../metatechniques/M002.md">M002 diversion</a></td>
 <td>2</td>
-<td>10</td>
-<td>2</td>
+<td>9</td>
+<td>1</td>
 <td>3</td>
 <td>0</td>
 <td>0</td>
-<td>17</td>
+<td>15</td>
 </tr>
 <tr>
 <td><a href="../metatechniques/M003.md">M003 daylight</a></td>
 <td>4</td>
 <td>5</td>
-<td>2</td>
+<td>3</td>
 <td>0</td>
 <td>1</td>
-<td>2</td>
+<td>1</td>
 <td>14</td>
 </tr>
 <tr>
@@ -61,13 +61,13 @@
 </tr>
 <tr>
 <td><a href="../metatechniques/M006.md">M006 scoring</a></td>
-<td>4</td>
+<td>2</td>
 <td>0</td>
-<td>1</td>
+<td>2</td>
 <td>0</td>
 <td>0</td>
 <td>2</td>
-<td>7</td>
+<td>6</td>
 </tr>
 <tr>
 <td><a href="../metatechniques/M007.md">M007 metatechnique</a></td>
@@ -151,12 +151,12 @@
 </tr>
 <tr>
 <td>TOTALS</td>
-<td>53</td>
+<td>51</td>
 <td>62</td>
-<td>27</td>
+<td>28</td>
 <td>4</td>
 <td>1</td>
-<td>13</td>
-<td>160</td>
+<td>12</td>
+<td>158</td>
 </tr>
 </table>

tactics/TA01.md

@@ -29,7 +29,6 @@
 | [C00010 Enhanced privacy regulation for social media](../counters/C00010.md) | D2 Deny |
 | [C00012 Platform regulation](../counters/C00012.md) | D2 Deny |
 | [C00013 Rating framework for news](../counters/C00013.md) | D2 Deny |
-| [C00015 Reputation scores for social media users](../counters/C00015.md) | D2 Deny |
 | [C00016 Censorship - not recommended](../counters/C00016.md) | D2 Deny |
 | [C00073 Inoculate populations through media literacy training](../counters/C00073.md) | D2 Deny |
 | [C00174 Create a healthier news environment](../counters/C00174.md) | D2 Deny |
@@ -41,6 +40,7 @@
 | [C00205 strong dialogue between the federal government and private sector to encourage better reporting](../counters/C00205.md) | D3 Disrupt |
 | [C00220 Develop a monitoring and intelligence plan](../counters/C00220.md) | D3 Disrupt |
 | [C00221 Run a disinformation red team, and design mitigation factors](../counters/C00221.md) | D3 Disrupt |
+| [C00223 Strengthen Trust in social media platforms](../counters/C00223.md) | D3 Disrupt |
 | [C00008 Create shared fact-checking database](../counters/C00008.md) | D4 Degrade |
 | [C00021 Encourage in-person communication](../counters/C00021.md) | D4 Degrade |
 | [C00022 Innoculate. Positive campaign to promote feeling of safety](../counters/C00022.md) | D4 Degrade |

tactics/TA02.md

@@ -40,6 +40,7 @@
 | [C00060 Legal action against for-profit engagement factories](../counters/C00060.md) | D3 Disrupt |
 | [C00164 compatriot policy](../counters/C00164.md) | D3 Disrupt |
 | [C00222 Tabletop simulations](../counters/C00222.md) | D3 Disrupt |
+| [C00092 Reputation scores for social media influencers](../counters/C00092.md) | D7 Deter |
 | [C00207 Run a competing disinformation campaign - not recommended](../counters/C00207.md) | D7 Deter |
 
 

tactics/TA03.md

@@ -36,9 +36,11 @@
 | [C00042 Address truth contained in narratives](../counters/C00042.md) | D3 Disrupt |
 | [C00044 Keep people from posting to social media immediately](../counters/C00044.md) | D3 Disrupt |
 | [C00067 Denigrate the recipient/ project (of online funding)](../counters/C00067.md) | D3 Disrupt |
+| [C00077 Active defence: run TA03 "develop people” - not recommended](../counters/C00077.md) | D3 Disrupt |
 | [C00046 Marginalise and discredit extremist groups](../counters/C00046.md) | D4 Degrade |
 | [C00189 Ensure that platforms are taking down flagged accounts](../counters/C00189.md) | D6 Destroy |
 | [C00048 Name and Shame Influencers](../counters/C00048.md) | D7 Deter |
+| [C00093 Influencer code of conduct](../counters/C00093.md) | D7 Deter |
 
 
 DO NOT EDIT ABOVE THIS LINE - PLEASE ADD NOTES BELOW

tactics/TA06.md

@@ -30,7 +30,6 @@
 
 | Counters | Response types |
 | -------- | -------------- |
-| [C00014 Real-time updates to fact-checking database](../counters/C00014.md) | D2 Deny |
 | [C00071 Block source of pollution](../counters/C00071.md) | D2 Deny |
 | [C00072 Content censorship in non-relevant domains e.g. Pinterest antivax](../counters/C00072.md) | D2 Deny |
 | [C00074 Identify identical content and mass deplatform](../counters/C00074.md) | D2 Deny |
@@ -43,23 +42,19 @@
 | [C00202 Set data 'honeytraps'](../counters/C00202.md) | D2 Deny |
 | [C00210 Use encrypted apps for confidential communication](../counters/C00210.md) | D2 Deny |
 | [C00032 Hijack content and link to truth- based info](../counters/C00032.md) | D3 Disrupt |
-| [C00077 Active defence: replay "develop people"](../counters/C00077.md) | D3 Disrupt |
-| [C00078 Change Search Algorithms for Disinformation Content. More specifically, change image search algorithms for hate groups and extremists](../counters/C00078.md) | D3 Disrupt |
-| [C00079 Change search algorithms for hate and extremist queries to show content sympathetic to opposite side](../counters/C00079.md) | D3 Disrupt |
+| [C00078 Change Search Algorithms for Disinformation Content](../counters/C00078.md) | D3 Disrupt |
 | [C00080 Create competing narrative](../counters/C00080.md) | D3 Disrupt |
-| [C00081 Discredit by pointing out the "noise" and informing public that "flooding" is a technique of disinformation campaigns; point out intended objective of "noise"](../counters/C00081.md) | D3 Disrupt |
+| [C00081 Highlight flooding and noise, and explain motivations](../counters/C00081.md) | D3 Disrupt |
 | [C00082 Ground truthing as automated response to pollution](../counters/C00082.md) | D3 Disrupt |
-| [C00084 Steal their truths](../counters/C00084.md) | D3 Disrupt |
-| [C00219 Add metadata to content - out of the control of the adversary](../counters/C00219.md) | D3 Disrupt |
-| [C00085 Demuting content](../counters/C00085.md) | D4 Degrade |
+| [C00084 Modify disinformation narratives, and rebroadcast them](../counters/C00084.md) | D3 Disrupt |
+| [C00085 Mute content](../counters/C00085.md) | D3 Disrupt |
+| [C00014 Real-time updates to fact-checking database](../counters/C00014.md) | D4 Degrade |
 | [C00086 Distract from noise with addictive content](../counters/C00086.md) | D4 Degrade |
-| [C00087 Make more noise](../counters/C00087.md) | D4 Degrade |
-| [C00088 Poison pill recasting of message](../counters/C00088.md) | D4 Degrade |
+| [C00087 Make more noise than the disinformation](../counters/C00087.md) | D4 Degrade |
+| [C00094 Force full disclosure on corporate sponsor of research](../counters/C00094.md) | D4 Degrade |
 | [C00142 Platform adds warning label and decision point when sharing content](../counters/C00142.md) | D4 Degrade |
+| [C00219 Add metadata to content that’s out of the control of disinformation creators](../counters/C00219.md) | D4 Degrade |
 | [C00091 Honeypot social community](../counters/C00091.md) | D5 Deceive |
-| [C00092 Establish a truth teller reputation score for influencers](../counters/C00092.md) | D7 Deter |
-| [C00093 Establish tailored code of conduct for individuals with many followers](../counters/C00093.md) | D7 Deter |
-| [C00094 Force full disclosure on corporate sponsor of research](../counters/C00094.md) | D7 Deter |
 
 
 DO NOT EDIT ABOVE THIS LINE - PLEASE ADD NOTES BELOW

tactics_by_responsetype_table.md

@@ -11,8 +11,8 @@
 <td>D7 Deter</td>
 <td>TOTALS</td></tr><tr>
 <td><a href="../tactics/TA01.md">TA01 Strategic Planning</a></td>
-<td>8</td>
-<td>8</td>
+<td>7</td>
+<td>9</td>
 <td>5</td>
 <td>0</td>
 <td>0</td>
@@ -26,18 +26,18 @@
 <td>0</td>
 <td>0</td>
 <td>0</td>
-<td>1</td>
-<td>11</td>
+<td>2</td>
+<td>12</td>
 </tr>
 <tr>
 <td><a href="../tactics/TA03.md">TA03 Develop People</a></td>
 <td>8</td>
-<td>3</td>
+<td>4</td>
 <td>1</td>
 <td>0</td>
 <td>1</td>
-<td>1</td>
-<td>14</td>
+<td>2</td>
+<td>16</td>
 </tr>
 <tr>
 <td><a href="../tactics/TA04.md">TA04 Develop Networks</a></td>
@@ -61,13 +61,13 @@
 </tr>
 <tr>
 <td><a href="../tactics/TA06.md">TA06 Develop Content</a></td>
-<td>12</td>
-<td>9</td>
-<td>5</td>
+<td>11</td>
+<td>7</td>
+<td>6</td>
 <td>1</td>
 <td>0</td>
-<td>3</td>
-<td>30</td>
+<td>0</td>
+<td>25</td>
 </tr>
 <tr>
 <td><a href="../tactics/TA07.md">TA07 Channel Selection</a></td>
@@ -131,12 +131,12 @@
 </tr>
 <tr>
 <td>TOTALS</td>
-<td>53</td>
+<td>51</td>
 <td>62</td>
-<td>27</td>
+<td>28</td>
 <td>4</td>
 <td>1</td>
-<td>13</td>
-<td>160</td>
+<td>12</td>
+<td>158</td>
 </tr>
 </table>

techniques/T0002.md

@@ -18,7 +18,7 @@
 | [C00022 Innoculate. Positive campaign to promote feeling of safety](../counters/C00022.md) | D4 Degrade |
 | [C00026 Shore up democracy based messages](../counters/C00026.md) | D4 Degrade |
 | [C00031 Dilute the core narrative - create multiple permutations, target / amplify](../counters/C00031.md) | D3 Disrupt |
-| [C00088 Poison pill recasting of message](../counters/C00088.md) | D4 Degrade |
+| [C00084 Modify disinformation narratives, and rebroadcast them](../counters/C00084.md) | D3 Disrupt |
 
 
 DO NOT EDIT ABOVE THIS LINE - PLEASE ADD NOTES BELOW

techniques/T0006.md

@@ -20,11 +20,11 @@ Tactically, their promotion covers a broad spectrum of activities both on- and o
 | Counters | Response types |
 | -------- | -------------- |
 | [C00008 Create shared fact-checking database](../counters/C00008.md) | D4 Degrade |
-| [C00014 Real-time updates to fact-checking database](../counters/C00014.md) | D2 Deny |
+| [C00014 Real-time updates to fact-checking database](../counters/C00014.md) | D4 Degrade |
 | [C00024 Promote healthy narratives](../counters/C00024.md) | D4 Degrade |
 | [C00027 Create culture of civility](../counters/C00027.md) | D7 Deter |
 | [C00031 Dilute the core narrative - create multiple permutations, target / amplify](../counters/C00031.md) | D3 Disrupt |
-| [C00088 Poison pill recasting of message](../counters/C00088.md) | D4 Degrade |
+| [C00084 Modify disinformation narratives, and rebroadcast them](../counters/C00084.md) | D3 Disrupt |
 
 
 DO NOT EDIT ABOVE THIS LINE - PLEASE ADD NOTES BELOW

techniques/T0008.md

@@ -14,7 +14,7 @@
 | Counters | Response types |
 | -------- | -------------- |
 | [C00008 Create shared fact-checking database](../counters/C00008.md) | D4 Degrade |
-| [C00014 Real-time updates to fact-checking database](../counters/C00014.md) | D2 Deny |
+| [C00014 Real-time updates to fact-checking database](../counters/C00014.md) | D4 Degrade |
 | [C00053 Delete old accounts / Remove unused social media accounts](../counters/C00053.md) | D4 Degrade |
 | [C00070 Block access to disinformation resources](../counters/C00070.md) | D2 Deny |
 

techniques/T0009.md

@@ -14,7 +14,7 @@
 | Counters | Response types |
 | -------- | -------------- |
 | [C00008 Create shared fact-checking database](../counters/C00008.md) | D4 Degrade |
-| [C00014 Real-time updates to fact-checking database](../counters/C00014.md) | D2 Deny |
+| [C00014 Real-time updates to fact-checking database](../counters/C00014.md) | D4 Degrade |
 | [C00040 third party verification for people](../counters/C00040.md) | D2 Deny |
 | [C00133 Deplatform Account*](../counters/C00133.md) | D3 Disrupt |
 

techniques/T0010.md

@@ -24,7 +24,7 @@
 | Counters | Response types |
 | -------- | -------------- |
 | [C00009 Educate high profile influencers on best practices](../counters/C00009.md) | D2 Deny |
-| [C00093 Establish tailored code of conduct for individuals with many followers](../counters/C00093.md) | D7 Deter |
+| [C00093 Influencer code of conduct](../counters/C00093.md) | D7 Deter |
 | [C00136 Microtarget most likely targets then send them countermessages](../counters/C00136.md) | D3 Disrupt |
 
 

techniques/T0013.md

@@ -13,7 +13,7 @@
 | Counters | Response types |
 | -------- | -------------- |
 | [C00008 Create shared fact-checking database](../counters/C00008.md) | D4 Degrade |
-| [C00014 Real-time updates to fact-checking database](../counters/C00014.md) | D2 Deny |
+| [C00014 Real-time updates to fact-checking database](../counters/C00014.md) | D4 Degrade |
 
 
 DO NOT EDIT ABOVE THIS LINE - PLEASE ADD NOTES BELOW

techniques/T0014.md

@@ -14,7 +14,7 @@
 | -------- | -------------- |
 | [C00008 Create shared fact-checking database](../counters/C00008.md) | D4 Degrade |
 | [C00012 Platform regulation](../counters/C00012.md) | D2 Deny |
-| [C00014 Real-time updates to fact-checking database](../counters/C00014.md) | D2 Deny |
+| [C00014 Real-time updates to fact-checking database](../counters/C00014.md) | D4 Degrade |
 | [C00070 Block access to disinformation resources](../counters/C00070.md) | D2 Deny |
 | [C00133 Deplatform Account*](../counters/C00133.md) | D3 Disrupt |
 

techniques/T0015.md

@@ -22,7 +22,7 @@ Asset needed to direct/control/manage "conversation" connected to launching new
 | [C00012 Platform regulation](../counters/C00012.md) | D2 Deny |
 | [C00066 Co-opt a hashtag and drown it out (hijack it back)](../counters/C00066.md) | D3 Disrupt |
 | [C00070 Block access to disinformation resources](../counters/C00070.md) | D2 Deny |
-| [C00088 Poison pill recasting of message](../counters/C00088.md) | D4 Degrade |
+| [C00084 Modify disinformation narratives, and rebroadcast them](../counters/C00084.md) | D3 Disrupt |
 | [C00145 Pollute the data voids with wholesome content (Kittens! Babyshark!)](../counters/C00145.md) | D4 Degrade |
 
 

techniques/T0017.md

@@ -17,8 +17,8 @@
 | [C00058 Report crowdfunder as violator](../counters/C00058.md) | D2 Deny |
 | [C00067 Denigrate the recipient/ project (of online funding)](../counters/C00067.md) | D3 Disrupt |
 | [C00070 Block access to disinformation resources](../counters/C00070.md) | D2 Deny |
-| [C00088 Poison pill recasting of message](../counters/C00088.md) | D4 Degrade |
-| [C00093 Establish tailored code of conduct for individuals with many followers](../counters/C00093.md) | D7 Deter |
+| [C00084 Modify disinformation narratives, and rebroadcast them](../counters/C00084.md) | D3 Disrupt |
+| [C00093 Influencer code of conduct](../counters/C00093.md) | D7 Deter |
 | [C00133 Deplatform Account*](../counters/C00133.md) | D3 Disrupt |
 | [C00135 Deplatform message groups and/or message boards](../counters/C00135.md) | D3 Disrupt |
 

techniques/T0021.md

@@ -17,7 +17,7 @@
 | Counters | Response types |
 | -------- | -------------- |
 | [C00076 Prohibit images in political discourse channels](../counters/C00076.md) | D2 Deny |
-| [C00079 Change search algorithms for hate and extremist queries to show content sympathetic to opposite side](../counters/C00079.md) | D3 Disrupt |
+| [C00078 Change Search Algorithms for Disinformation Content](../counters/C00078.md) | D3 Disrupt |
 | [C00089 Throttle number of forwards](../counters/C00089.md) | D4 Degrade |
 
 

techniques/T0023.md

@@ -16,7 +16,7 @@
 | -------- | -------------- |
 | [C00024 Promote healthy narratives](../counters/C00024.md) | D4 Degrade |
 | [C00027 Create culture of civility](../counters/C00027.md) | D7 Deter |
-| [C00092 Establish a truth teller reputation score for influencers](../counters/C00092.md) | D7 Deter |
+| [C00092 Reputation scores for social media influencers](../counters/C00092.md) | D7 Deter |
 
 
 DO NOT EDIT ABOVE THIS LINE - PLEASE ADD NOTES BELOW

techniques/T0024.md

@@ -15,7 +15,7 @@
 | Counters | Response types |
 | -------- | -------------- |
 | [C00076 Prohibit images in political discourse channels](../counters/C00076.md) | D2 Deny |
-| [C00092 Establish a truth teller reputation score for influencers](../counters/C00092.md) | D7 Deter |
+| [C00092 Reputation scores for social media influencers](../counters/C00092.md) | D7 Deter |
 
 
 DO NOT EDIT ABOVE THIS LINE - PLEASE ADD NOTES BELOW

techniques/T0025.md

@@ -21,7 +21,7 @@ Example (2019) DFRLab report "Secondary Infektion” highlights incident with ke
 | [C00012 Platform regulation](../counters/C00012.md) | D2 Deny |
 | [C00036 Infiltrate the in-group to discredit leaders (divide)](../counters/C00036.md) | D2 Deny |
 | [C00074 Identify identical content and mass deplatform](../counters/C00074.md) | D2 Deny |
-| [C00092 Establish a truth teller reputation score for influencers](../counters/C00092.md) | D7 Deter |
+| [C00092 Reputation scores for social media influencers](../counters/C00092.md) | D7 Deter |
 | [C00202 Set data 'honeytraps'](../counters/C00202.md) | D2 Deny |
 | [C00210 Use encrypted apps for confidential communication](../counters/C00210.md) | D2 Deny |
 

techniques/T0026.md

@@ -13,8 +13,8 @@
 | Counters | Response types |
 | -------- | -------------- |
 | [C00074 Identify identical content and mass deplatform](../counters/C00074.md) | D2 Deny |
-| [C00092 Establish a truth teller reputation score for influencers](../counters/C00092.md) | D7 Deter |
-| [C00094 Force full disclosure on corporate sponsor of research](../counters/C00094.md) | D7 Deter |
+| [C00092 Reputation scores for social media influencers](../counters/C00092.md) | D7 Deter |
+| [C00094 Force full disclosure on corporate sponsor of research](../counters/C00094.md) | D4 Degrade |
 
 
 DO NOT EDIT ABOVE THIS LINE - PLEASE ADD NOTES BELOW

techniques/T0039.md

@@ -17,7 +17,7 @@ By targeting high-influence people and organizations in all types of media with
 
 | Counters | Response types |
 | -------- | -------------- |
-| [C00093 Establish tailored code of conduct for individuals with many followers](../counters/C00093.md) | D7 Deter |
+| [C00093 Influencer code of conduct](../counters/C00093.md) | D7 Deter |
 | [C00114 Don't engage with payloads](../counters/C00114.md) | D2 Deny |
 
 

techniques/T0045.md

@@ -13,7 +13,7 @@
 
 | Counters | Response types |
 | -------- | -------------- |
-| [C00092 Establish a truth teller reputation score for influencers](../counters/C00092.md) | D7 Deter |
+| [C00092 Reputation scores for social media influencers](../counters/C00092.md) | D7 Deter |
 | [C00113 Debunk and defuse a fake expert / credentials. Attack audience quality of fake expert](../counters/C00113.md) | D2 Deny |
 | [C00133 Deplatform Account*](../counters/C00133.md) | D3 Disrupt |
 | [C00135 Deplatform message groups and/or message boards](../counters/C00135.md) | D3 Disrupt |

techniques/T0046.md

@@ -26,7 +26,7 @@
 | -------- | -------------- |
 | [C00012 Platform regulation](../counters/C00012.md) | D2 Deny |
 | [C00070 Block access to disinformation resources](../counters/C00070.md) | D2 Deny |
-| [C00078 Change Search Algorithms for Disinformation Content. More specifically, change image search algorithms for hate groups and extremists](../counters/C00078.md) | D3 Disrupt |
+| [C00078 Change Search Algorithms for Disinformation Content](../counters/C00078.md) | D3 Disrupt |
 | [C00115 Expose actor and intentions](../counters/C00115.md) | D2 Deny |
 | [C00117 Downgrade de-amplify label promote counter to disinformation](../counters/C00117.md) | D4 Degrade |
 | [C00145 Pollute the data voids with wholesome content (Kittens! Babyshark!)](../counters/C00145.md) | D4 Degrade |

techniques/T0047.md

@@ -16,8 +16,8 @@
 | [C00012 Platform regulation](../counters/C00012.md) | D2 Deny |
 | [C00027 Create culture of civility](../counters/C00027.md) | D7 Deter |
 | [C00060 Legal action against for-profit engagement factories](../counters/C00060.md) | D3 Disrupt |
-| [C00092 Establish a truth teller reputation score for influencers](../counters/C00092.md) | D7 Deter |
-| [C00093 Establish tailored code of conduct for individuals with many followers](../counters/C00093.md) | D7 Deter |
+| [C00092 Reputation scores for social media influencers](../counters/C00092.md) | D7 Deter |
+| [C00093 Influencer code of conduct](../counters/C00093.md) | D7 Deter |
 | [C00120 Open dialogue about design of platforms to produce different outcomes](../counters/C00120.md) | D7 Deter |
 
 

techniques/T0048.md

@@ -16,7 +16,7 @@
 | [C00012 Platform regulation](../counters/C00012.md) | D2 Deny |
 | [C00027 Create culture of civility](../counters/C00027.md) | D7 Deter |
 | [C00048 Name and Shame Influencers](../counters/C00048.md) | D7 Deter |
-| [C00093 Establish tailored code of conduct for individuals with many followers](../counters/C00093.md) | D7 Deter |
+| [C00093 Influencer code of conduct](../counters/C00093.md) | D7 Deter |
 | [C00115 Expose actor and intentions](../counters/C00115.md) | D2 Deny |
 
 

techniques/T0053.md

@@ -27,8 +27,8 @@
 | Counters | Response types |
 | -------- | -------------- |
 | [C00027 Create culture of civility](../counters/C00027.md) | D7 Deter |
-| [C00092 Establish a truth teller reputation score for influencers](../counters/C00092.md) | D7 Deter |
-| [C00093 Establish tailored code of conduct for individuals with many followers](../counters/C00093.md) | D7 Deter |
+| [C00092 Reputation scores for social media influencers](../counters/C00092.md) | D7 Deter |
+| [C00093 Influencer code of conduct](../counters/C00093.md) | D7 Deter |
 | [C00115 Expose actor and intentions](../counters/C00115.md) | D2 Deny |
 | [C00120 Open dialogue about design of platforms to produce different outcomes](../counters/C00120.md) | D7 Deter |
 | [C00123 Bot control](../counters/C00123.md) | D3 Disrupt |

techniques/T0057.md

@@ -19,7 +19,7 @@
 | [C00036 Infiltrate the in-group to discredit leaders (divide)](../counters/C00036.md) | D2 Deny |
 | [C00048 Name and Shame Influencers](../counters/C00048.md) | D7 Deter |
 | [C00070 Block access to disinformation resources](../counters/C00070.md) | D2 Deny |
-| [C00088 Poison pill recasting of message](../counters/C00088.md) | D4 Degrade |
+| [C00084 Modify disinformation narratives, and rebroadcast them](../counters/C00084.md) | D3 Disrupt |
 | [C00129 Use banking to cut off access ](../counters/C00129.md) | D2 Deny |
 
 

techniques/T0059.md

@@ -16,7 +16,7 @@
 | -------- | -------------- |
 | [C00011 Media literacy. Games to identify fake news](../counters/C00011.md) | D2 Deny |
 | [C00042 Address truth contained in narratives](../counters/C00042.md) | D3 Disrupt |
-| [C00088 Poison pill recasting of message](../counters/C00088.md) | D4 Degrade |
+| [C00084 Modify disinformation narratives, and rebroadcast them](../counters/C00084.md) | D3 Disrupt |
 
 
 DO NOT EDIT ABOVE THIS LINE - PLEASE ADD NOTES BELOW